All the latest news, press releases, updates and announcements from Fuze360.
Although many PR pros think native advertising is new, it’s actually one of the oldest forms of paid advertising. Unfortunately, many face an uphill battle due to an increase in ad blockers, consumer weariness over intrusive banner ads, the devaluation of impressions as internet currency and rampant fraud.READ MORE
How well has your paid brand engagement been doing lately? Be honest. If it is has been suffering or you can’t measure it easily, you are not alone and could need some help. More specifically, you can use the latest offering from Optimal Fusion.READ MORE
The FTC is being urged to investigate word-of-mouth influencer campaigns with an eye towards insuring that bloggers disclose their paid relationships with brands.READ MORE
"Given the speed at which the digital landscape has evolved since just last year, the stakes are higher than ever and the brands that understand the up-to-the-minute trends will have the best chance at success."READ MORE
For the first time, advertisers will be able to easily reach thousands of websites and influencers with a contextually relevant sponsored article through a single platform.READ MORE
Fuze360 was designed to drive conversions rather than simply deliver passive impression views. With the rapid growth and subsequent rebalancing of the programmatic ad buying landscape, Fuze360 fills a unique position with its ability to execute programmatic buys along with custom high-impact roadblocks and takeovers which are traditionally unavailable in a programmatic setup.READ MORE